Tinder Lights Up Pride Month with Queer Made Weekend in Delhi and Mumbai

Tinder’s Queer Made Weekend Returns to Delhi and Mumbai with a Powerful Celebration of LGBTQIA+ Art, Identity, and Community

In the spirit of lively festivities around identity, love, and inclusion, Tinder India celebrates once again the long-standing tradition of Queer Made Weekend in June in order to host grand activities in New Delhi and Mumbai. The event was organized in partnership with Gaysi Family, a renowned platform that uplifts queer voices in India, and was held on June 8 at DLF Promenade, Delhi, and June 21 at Famous Studio, Mumbai, where hundreds from the LGBTQIA+ community and allies gathered.

It has become a mark of popular initiative for Tinder and Gaysi with regard to the queer intersection of creativity and commerce. The events this year’s edition offered no less exciting performances and what one would call a vibrant queer marketplace, as well as engaging conversations, all bringing together India’s truly diverse LGBTQIA+ spectrum.

These had to be performed with an impressive line-up of performers like Rani Ko-HE-Nur (Sushant Divgikar), DJ Della, Lola and Mohan, DUA, LadyFingers, and Pavani Mehra. These acts were more than just a beautiful treat for the audience; they were bold declarations of pride, resilience, and joy. Every act was a reminder of how much talent and diversity there is within the queer community, so often underrepresented in mainstream spaces.

More than music and performance, it has been a vibrant hub for queer-owned businesses through Tinder’s Queer Made Weekend. The attendees were then directed to explore and purchase products made by LGBTQIA+ creators, from illustrations by FruitySideUp to eco-conscious fashion from Palat and Planet, scented candles by House of Hestia and Ro’s Apothecary, and handcrafted jewelry by Astitva and Sheer. Indeed, these businesses showcased not just entrepreneurship, but more than that, the artistic and cultural contributions of the queer community in India.

Anukool Kumar, Head of Marketing at Tinder India, on the significance of this event said, “We are proud to once again bring back Queer Made Weekend as part of our ongoing commitment to the LGBTQIA+ community. At Tinder, authenticity and inclusivity are values that we continuously and actively invest in. This annual event is our way of taking the celebration beyond the screen and into vibrant, real-world spaces where creativity, joy, and pride come alive.”

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Sakshi Juneja, the founder of Gaysi Family, even reiterated this idea with: “Pride is more than a celebration-it is about platforms for the voices, talent, and dreams of queers. For this year’s Tinder Queer Made Weekend, we are cranking up the volume-not just on queer musicians, but also on queer-owned businesses. It is a place to be seen, heard, and held for our community-not just during Pride, but all year through. ”

To other than physical celebrations, Tinder went as far as supporting the community online through the app. For the month of June, for every sticker added on-in-app Pride profile, Tinder promised to donate $1 to the Human Rights Campaign (HRC) with a maximum total donation of up to $100,000. This initiative joins digital expression and reality impact, making it sure that Tinder is acting around active advocacy for LGBTQIA+.

From even the internal Tinder evidence for 2024, the platform was showing increased engagement and visibility for the queer . The app now asserts that 30 percent of all matches occur between users of the LGBTQ+ community and unprecedented growth in the total queer matches as compared to the previous year, with a benchmark of 66 percent. What this basically shows is a change of culture, as well as growing representation within the dating spaces, where individuals all over India and the world increasingly turn to find authentic connection and community on their own terms.

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With initiatives such as Queer Made Weekend, Tinder India continues to stand as a strong ally to this community and brings connections from the online world to offline voices, talents, and dreams. This year’s Pride Month message was clear: inclusion is not a checkbox; it’s a celebration, a commitment, a movement.

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