Food Companies and Fake Advertisements- Misleading Consumers-Study

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Food companies often advertize wrong information simply to attract consumers. The Centre for Sciences and Environment (CSE), an NGO based at New Delhi has said that food companies such as Nestle, Mc Donald’s, KFC, PepsiCo, etc. publicize wrong information regarding their products and improper labeling.

 

A study done by the CSE has discovered that food articles sold by these companies commercially contain excessive salt, sugar and bad fat.

 

This recent study has initiated a new discussion on the food supplied by theses MNCs and the domestic contenders in this area.

 

It was CSE that was responsible for highlighting the use of pesticides in cola. This led to the creation of general awareness regarding the health hazards posed by carbonated drinks.

 

 

 

Excessive Trans fats:

 

The study showed that theses junk foods contained excessive salt, trans fat etc. Their intake may result to raised blood pressure and blockage in blood vessels.

 

Sunita Narain, the Director of CSE stated, “Most junk foods contain very high levels of trans fats, salt and sugar, leading to diseases such as obesity and diabetes. We need stronger regulations that will reduce fats, sugar and salt in junk foods, and force companies to provide information to the public mandatorily.”

 

According to the World Health Organization’s prescribed recommendations an average adult should take less than 2.6 grams of trans fats daily while an average adult female should not consume more than 2.1 grams of trans fats.

 

Reaction of the Industry:

As a response to the CSE study, Rajni Maini, general manager of McDonald’s India (North& East) considered the study findings to be “most unusual”.

 

He said that the eating hubs used refined deodorized and bleached palm oil containing minimal trans fats.

 

He further said, “We will certainly be examining them closely to see how these unexpected results have been arrived at, what testing methods were used, and comparing them with our own in-house testing.”