IPL broadcast rights will be given via Open Tender Process: BCCI
IPL broadcast rights will be given via Open Tender Process: BCCI:-The Board of Control for Cricket in India (BCCI) has announced an open tender process for the broadcast rights of Indian Premier League (IPL), on Sunday (September 18). According to reports, the tender will be available for the prospective buyers from the date September 19 for a month.
The move has come at the back of Lodha Committee’s recommendation, which has to be adhered to as per the Supreme Court directive, for the transparency in the system.
Sony Pictures Network India (SPNI) has currently the rights of broadcast, which is all set to expire at the end of the 10th season of the IPL, in the year 2017.
In 2008, World Sports Group has bagged the IPL television rights for a period of 10-year for USD 918 million. Sony became the official broadcaster of the cash-rich league after the WSG signed a deal with Multi Screen Media Pvt. Ltd. (MSM).
Moreover, after the success of the league in the year 2008, the contract was later reworked in 2009, with MSM is signing a SD 1.63 billion deal for a period of nine more years.
Also, as per the earlier claims, SPNI had the first rights to reject the BCCI’s offer or in case match the final bid. However, to their dismay, the Indian cricket board has also decided to go with an open tender.
“Star has also waited very patiently for this, but that does not mean Sony Pictures can be underestimated here,” an industry expert tracking developments had said. But for the next edition of IPL, one can get IPL broadcast rights via open tender process.
Season 10 of IPL will begin next year in April to treat its fans. All the fans out there please note that the countdown has finally begun.